This website exposes the mailinglist used for internal mailing and information sharing at the Design department of the Sandberg Institute. By exposing this mailinglist we open up the informal side to the public and we choose to dismantle hidden processes, speculations, discussions and interests that breed in the department.

The sandberg website is built as a tool, a standard to be used by the departments. Every department has it’s own installation of the website, it’s own mailinglist, it’s own url and it’s own color. More than being a business cards for outsiders, it is a tool for ourselves. We use it for sharing information and we use it to look up lost information. It functions as a public agenda with announcements, a personal advertising space and an archive of the past years, projects, students, happenings and discussions.

Concept and design: Lauren Grusenmeyer
Programming: Michiel Sikma
Thanks to: Michele Champagne, Simona Kicurovska, Mattias Schreiber

The Design department yearly initiates a number of projects including workshops, public events, exhibitions and publications. Many of these projects involve an active participation of the students and form an important part of the programme.

MEDIAFONDS @ SANDBERG
Stifo@Sandberg workshops, in cooperation with the Dutch Cultural Broadcasting Fund (Mediafund, before: Stifo): during a three months workshop experienced documentary makers and young new media designers (students and ex-students) are offered the opportunity to work together and develop new interactive concepts for existing documentary films.
www.mediafonds.nl / www.followthemoney.nu

KUNSTVLAAI
Contribution to the alternative artfair. (by Open Impact Channel – Lauren Grusemeyer & Inez Cox)

VPRO ANNUAL REPORT
Concept & graphic design VPRO Annual report (by Brigiet van der Berg, Mich童 Chamapagne)

VERENIGDE SANDBERGEN
Graphic design magazine Sandberg Institute (by Pinar Demirdag)

SUMMER-EXCHANGE
to OTIS, Los Angeles (by Brigiet van der Berg, Anja Groten)

(CON)TEMPORARY MUSEUM AMSTERDAM (2009)
The “(Con)Temporary Museum Amsterdam” consists of the parallel program to that of the artfair Art Amsterdam. It connects the art institutions in the city by means of design and projects. Students have the opportunity to design the event and collaborate on this larger scale.
See www.tijdelijkmuseum.nl

PICT SOCIETY (2008/2009)
The Graphic Design Museum in Breda publishes the new international magazine for visual culture. Its an experiment in the form of a magazine that tries to bridge the gap between politics and the visuals of political journalism. Students of the Sandberg Institute are invited to be involved in this discussion and provide contributions to the magazine.

URBAN AGE (VPRO, 2009)
We are on a folding point of history. For the first time, more than half of the world population lives in cities. It is time to re-approach the city as an attitude and life circumstance. In September 2009, the Dutch broadcast station VPRO reflects extensively on this with “The Century of the City, an extensive project on all its platforms. The design department of the Sandberg Institute Amsterdam, develops new ways of approaching the design of this unique cross medial program, and parallel to a lecture series on urban development.

VISIBLY ABSENT (STEDELIJK MUSEUM AMSTERDAM, 2009)
Visibly Absent is collaboration between the Stedelijk Museum, the Sandberg Instituut and the Rietveld Academie. Students react to the modern-art and design collection and make the world-famous works visible in an unconventional way. New liaisons are created between original and reproduction, that questions the phenomenon icon. In March, May and November 2009 the projects are on display throughout the city.
For more information visit:
www.stedelijkindestad.nl

Applications from students from all EU/EEA countries (and Australia, Canada, Japan, New Zealand, South Korea and the United States) for the upcoming academic year must have been received before June 24 (to start in September 2011).

Download application-form: www.sandberg.nl/apply/downloads/SandbergApplicationFormDesign.pdf

EU/EEA Countries are:
Austria, Belgium, Bulgaria, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland and United Kingdom.

APPLY

The Design department has a limited number of places available each year (around ten). For the second application round only 3 places are now available for 2011-2012.

In addition to the general admission and entrance exam requirements, applicants for the Design Programme are obliged to include a project proposal, in which they introduce and motivate a project (-s) that they want to develop during their two years at the Sandberg Institute.

ADMISSION REQUIREMENTS

The Sandberg Institute is open to people who:
* have completed a relevant initial course at an academy or a university,
* or have comparable work experience.

ADMISSION EXAM

The admission exam involves assessing a student’s portfolio and motivation statement and may involve a meeting of the candidate with the admissions committee. If a candidate cannot be present, the admissions committee assesses his or her suitability on the basis of the documentation received. The outcome of the admissions exam is given in writing within two weeks after the exam. If you need information about admission at an early stage (for example, in connection with applying for a scholarship), be sure to mention this explicitly.

CRITERIA

Basic criteria for admission include general suitability; quality, expressiveness and authenticity of the work; independent and enterprising attitude; demonstrable usefulness of an advanced course of study for the candidate. Furthermore, each department attempts to achieve a balanced composition of its group of students.

Each application must include:

* a fully completed application form, see Sandberg Instituut/general information
* a project proposal
* clear documentation giving insight into your development in recent years; this may consist of photographs, slides, printed matter, CD-roms, video*; be sure to mark all items with your name and do not submit originals.
* curriculum vitae
* copies of diplomas
* copy of your passport
* two passport photographs
* be sure to mark the name of the department on the envelope
* enclose a self-addressed return envelope with sufficient postage (only for inhabitants of the Netherlands)

ALL APPLICATIONS ARE HANDLED WITH THE UTMOST CARE. HOWEVER, THE SANDBERG INSTITUTE CANNOT BE HELD LIABLE FOR LOSS OR DAMAGE.

SEND TO:

Sandberg Institute
Design Department
Fred. Roeskestraat 98
1076 ED Amsterdam
The Netherlands

Head of department:
- Annelys de Vet

Tutors:
- Nina Folkersma (art critic and curator)
- Rob Schroder (documentary maker and designer)
- Daniel van der Velden (designer and writer)

Project coordinator:
- Anke van Loon

Media tutor:
- Jan-Kees van Kampen

Guest tutors 2009/2010:
Abake (Kasja St㧬, Maki Suzuki), Filip de Boeck, Catalogtree (Joris Malta, Daniel Gross),
Hendrik-Jan Grievink, Reem Fadda, Doughlas Haddow (Adbusters), Aryan Kaganof,
Oskar Luyer, Gerard Unger, Koen van Synghel, Barbara Visser, Coralie Vogelaar

TEL +31 (0)20 588 24 04 (Tue, Wed, Thur, 10 am – 5 pm)
FAX +31 (0)20 588 24 01
E: design@sandberg.nl

Sandberg Instituut
Design Department
Fred. Roeskestraat 98
1076 ED Amsterdam

The Design Department at the Sandberg Institute originates from the rich tradition of graphic design at the Gerrit Rietveld Academy. Social engagement, artistic freedom and experimentation form the approach and the underlying principles of the department. Design is no longer linked to specific media. Revolutionary platforms and tools blur the border between commissioned and self initiated projects. New ways of thinking and collaborating offer designers endless opportunities, but renewed responsibility as well. Within this realm, designers must redefine their position again and again. Throughout the course we address the state of the media, specifically as it relates to the production of information in our society. We will also discuss how political, social and technical developments influence communication. The department seeks to explore the role of design in relation to the public and political discourse through experimental visual design, ranging from print, television and internet to radical forms of graphic design.

The profession of design is changing significantly. Design today is first of all a dialogue and doesn’t so much exist as a book, poster or website; as a medium – it exists IN the media. In the media-society we now live in, designing is no longer about shaping information, but about how to deal with information. Not the medium is the message, but the mentality is transmitted. “Media create their own worlds, and we learn to live in them,” states Dutch philosopher Henk Oosterling. “They are changing from form/function into content/message. () In all their ubiquity, the media are a discourse. Media society is our environment, the space in which we act.”
It is in this space that the students are dealing with graphic design. They are critical designers who are aware of the developments of our contemporary society and understand the impact of images and media. They know how to deepen themselves into a subject, pose important questions and make new work out of it. Designing is approached as an autonomous act, in collaboration with other students, researchers, clients, printers, developers, writers and you, the audience.
The design department provides a community as a crucial context for feedback, reflection, input, bewilderment and chaos. The course is without a strict curriculum and has an open program where nothing is obligatory. But expectations are high towards trust, responsibility and ideas; doing nothing equals having nothing to say. And if you don’t have anything to say, why would you like to be a designer?

Further information you can find in the yearbook “2008/2009 designers@sandberg.nl” [17,8 MB] and through the links of the (ex-)students.

The Design course concentrates on the development of the participants own projects and research. In addition, the department organizes (group) projects and hosts guest lectures and discussions. The department relies on an extensive network both in and outside the Netherlands, including journalists, designers, philosophers, critics, documentary makers and artists.

The core tutors, who are available at least one day per week, provide the tuition. Each participant’s progress is discussed individually with the tutors throughout the duration of the course, as well as collectively. First year students are encouraged to experiment as much as possible, and take part in the projects initiated by the department. Emphasis during the second year lays on the development of a final examination project and thesis, with which each student may graduate.

Applicants are expected to have sufficient technical skills in graphic design and new media. This ensures that each participant can readily develop his/her own vision and visual language, within the larger context of the program. The course can be combined with individual practice (source of income) by completing practical assignments adhering to the framework and objectives of the course. Because of the limited duration of the course, participants must begin realizing their own projects from the very beginning of the study. Therefore, applicants must clearly state in their motivation the area(s) they wish to explore, and a plan for realizing these objectives.Applicants are expected to have sufficient technical skills in graphic design and new media. This ensures that each participant can readily develop his/her own vision and visual language, within the larger context of the program. Its encouraged that participants should begin realizing their own projects from the very beginning of the study. Therefore, applicants must clearly state in their motivation the area(s) they wish to explore, and a plan for realizing these objectives.

To publish content on this site you have to sent a tagged mail to the department’s mailinglist. By adding the tag (publish) or (website) to the mail it will automatically appear online.

There are three different types of meta information that can be linked to an e-mail: project, topic and type. “Project” links your mail to a specific project, such as Eurovision3000 or Open Impact Channel (example). “Topic” is broader identifier, such as Advertising or Populism (example). Lastly, “type” is the physical manifestation of the project, such as Website or Booklet (example).

If you want to send a mail which needs visbility or is an announcement for a conference, a performace, a reading or… than give your mail this tag (msgtype: announcemt) and it will appear in the agenda sidebar on the left.

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EXAMPLE MAIL:

––––––––––––––––––––––––––––––––––––––––––––––––––––
Dear friends and colleagues,

This is an example e-mail for the Sandberg system. This mail is linked to project “Hello world”, it’s about topic “Testing”, and its type is “E-mail”.

(publish)

(project: Hello world)

(topic: Testing)

(type: E-mail)

(msgtype: announcement)
––––––––––––––––––––––––––––––––––––––––––––––––––––

This mail will

- be published on the website

- be filed under the topic testing

- be filed under email

- appear in the agenda-bar